Search Engine Optimisation

 

Our Approach

 

Using best practices to achieve the best outcomes.

 

Website Audit

Your website is checked to ensure it uses best practices, that adheres to Googles Webmaster Guidelines. Often websites require changes or additional content to obtain best results.

Competitive Analysis

Your competitors are analysed to evaluate how competitive the niche is. Competitor analysis can also inform the best SEO strategy for your own website.

Keyword Research

The best keywords are researched to optimise your website. The goal is to find keywords that are the lowest competition but receives the most volume, that is targeted to your audience.

Content Strategy

An effective Content Strategy creates many opportunities to stand out from your competitors from the point of view of the search engine algorithm.

Onpage Optimisation

The entire website is optimised to ensure that every page has the best chance for appear for its most important keywords. This includes content as well as technical optimisation.

Link Building

Linked are built from other websites to show search engines that your website wins the “popularly vote” and thus helps your website rank better in search results.

Analytics

Analytics are used to track results and ensure that you are meeting your expected targets. Conversions are setup and important metrics are tracked.

Best Practice

Only the best practices are used, which adhere to Google’s Webmaster Guidelines, using white hat practices and techniques that Google recommends.

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